We are recruiting an experienced and analytically driven Head of Analytics & Insight to join our growing team

We are currently looking for a driven and motivated individual to join our vibrant and fun team as an Analytics & Insights Manager to own the research, insights, performance monitoring and reporting across our clients and internal projects, supporting Account Managers and delivery teams. The role sits within our management team and reports into the SLT (Senior Leadership Team).

You’ll play an integral role within the department, overseeing the reporting of campaigns, developing insights of media activity (digital and traditional), and wider market data, trends, and research. Your job will be to share knowledge and actionable insights to help Account Managers and Delivery teams to understand client performance and enable them to report back and optimise activity.

We’re looking for someone with knowledge and experience of media (having worked in or with media agencies), and who is analytically driven.

The position is based in Stratford-upon-Avon, but with flexible/remote working policies in place (2 days minimum in the office).


  • Building and owning of marketing reports, dashboards, and automated reports
  • Using data to build narratives and actionable insights to be used across strategy, planning, and optimisation
  • Proactively monitoring and feeding back on the performance of key accounts and campaigns through performance reporting, analysis, and econometrics
  • Proactively monitoring and updating the business on market trends and industry insight
  • Reporting on client performance to Account Managers, Delivery Teams, and stakeholders
  • Competitor benchmarking, research, and trends (using tools such as SimilarWeb, AdIntel, etc)
  • Owning the use of data, overseeing data integrity/management, and data-based processes within the business
  • Build a data audit framework to support client data integration into planning & channel activation

Skills & Experience

  • Understanding of advertising/media (digital and offline)
  • Understanding of holistic measurement principles in media, such as Media Mix Modelling/Econometrics and Google Analytics, but with a primary focus on in-campaign reporting across channels
  • Ability to look at Macro & Micro data points, from external market factors (such as consumer confidence, inflation), client data (brand tracking) and campaign reporting to build a 360 view
  • Must have Google Analytics experience, including GA4
  • Understanding of data collection, standardisation, and integrity
  • Knowledge of SQL databases and SQL queries (experience of data warehousing would be beneficial)
  • Dashboarding and reporting capabilities (such as Tableau, Looker Studio, PowerBI, etc.)
  • Data visualisation/presentation skills
  • Microsoft Excel and Google Sheets experience, and with using advanced formulas
  • Experience with different marketing data sets (e.g. Google Analytics, Google Ads, Google Search Console, Facebook, Twitter, LinkedIn, SEO tools, etc.)
  • Experience of data automation would be beneficial, but not required (e.g. Supermetrics, Ad Verity, Data Warehousing queries)
  • Ability to develop and convey insights and narratives from data
  • Strong management skills
  • Present to clients and own client conversations related to data and insights
  • Initiative to problem solve with a self-starting mentality
  • Great written and verbal communication skills
  • Self-motivated and enthusiastic
  • Attention to detail
  • Able to work in a fast-paced marketing agency


  • Competitive base salary
  • Hybrid working
  • Company pension
  • Private healthcare
  • Long-term illness income support
  • 25 days annual leave, plus bank holidays, and an additional day for Birthdays
  • Additional annual leave for each year worked after 3 years (up to a base of 30 days)
  • Friday 4pm finish during the summer months, June – August
  • Choice of annual subscription paid by the company (e.g. Netflix, Spotify, etc.)
  • Be part of a friendly and motivated team
  • Regular team activities and social events
  • Senior team dedicated to supporting your success and personal development


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